Digital Marketing Tools For Startups

[Erica]

I'm going to pitch in on the tool part and this is going to be on how startups can do digital marketing. Hope it can help.

Here are the main drivers of sign-ups focused.
- SEO
- Blogging
- Social

It all works together since we're basically writing articles that we're then promoting on social media and than end up ranking on Google and driving traffic to our website.

As for the tools, here's what you can use:

Buffer
To schedule social media posts on Twitter, Facebook and G+ (also thinking about giving Pinterest a try)

WordPress
To host your website and blog

MailChimp
To manage your newsletter
And MailChimp for WordPress
To create the sign-up forms on your website

Yoast WordPress SEO Plugin
To optimize your site and blog for SEO

Google Analytics
To keep track of traffic and see what marketing actions work and which don't.

Intercom
To send automated emails to users who signed up for your app

Trello
To list new marketing ideas and blog article ideas

In addition, to manage your mailing list as a startup, sites like Mailchimp, Mailcrunch or madmimi can be of great help.

Hope this helps you stay strong as start ups.

Leave a comment below if you have any question.

 

[martinsmith]

Informative share, thanks for the post...

 

[Bernard]

Also you need Ahrefs.
It helps you to improove your article and ranking

 

[misha797]

Subscribing to Ahref costs a lot of money, and for most webmasters such an overpayment for extra features does not make sense. I personally use Serpwatch