How does my website get a high rank in Google?

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Dec 22, 2017
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#1
One of the main marketing strategies that can help to increase website rankings is Search Engine Optimization. It is a type of Optimization where implementing some strategies to make website at best position.

It is a time taken process. Most probably it takes around 3 to 4 months to check about improvements.

There are Some key areas of SEO that site owners need to consider are:



Technical

There are something which you have should consider before doing SEO.

How well your content can be crawled and indexed ?

Can a search engine explore your site?

Is it clear which pages the search engine should index and return ?

Does your site adapt for mobile users?

Fast page load times are a crucial factor in keeping your visitors happy

How is your content structured on your website ?




Content

Content is king. I strongly believe in that and It’s true in a way.

Your website is really just a wrapper for your content.

Your content tells prospects about what you do, where you do it, who you have done it for, and why someone should use your business. And if you’re smart,

your content should also go beyond these obvious brochure-type elements and help your prospective customers achieve their goals.




On-site Optimization

Your website can be optimized as a whole and at an individual page level.

Assuming you have a well-structured site, applying sensible optimization is again relatively straightforward. The main areas to focus on here are:

* keyword research.

* Understand the language of target audience.

* Descriptive URLs.

* Ensure each URL is simple and descriptive.

* Page titles.

* Use keywords naturally within the page title.

* Meta descriptions. Craft meta descriptions like they were ad copy to drive clicks

* Content optimization. Sensibly use keywords and variations.

* Good user experience (UX). Ensure your site is a joy to use and navigate.

* strong calls to action. Make it easy for your users to know what to do next.

* Structured data markup. Tap into the latest SERP features to improve click-through rates.




Off-site Optimization

Off-site refers about link-building. It is like about telling to others about your site existence in the Universe.

Eventually, all SEO rivers run to this one spot: authority building. Building your authority, in large part, involves link building.

To describe the right link-building mindset was penned by the late, great Eric Ward: “Connect what should be connected.”

This philosophy is beautiful in its simplicity, and it serves to correct the “more, more, more” mentality of link building. We only want links from relevant sources.

Often, this means that in order to scale our link-building efforts beyond the obvious tactics, we need to create something that deserves links.

You have links where it makes sense for you to have links. Simple.

Wikipedia has millions of links, yet I am pretty sure they have never done any link building. This is because they have reams of useful content that gets linked.

These are real, natural links that enrich the linking page, provide further context and serve as the real connective tissue of this hyperlinked world we live in.


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Which method would you like to apply OR is working for you now?