What is the link baiting..?

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Active member
Dec 22, 2017
I think it's more of tricks and gimmicks used in generating visits via a link. It's sometimes a twisted truth or exaggerated attention drawn to the link.
Link baiting the process of providing valuable content with the main focus of getting individuals to connect to it or share it. The main purpose of developing link bait is to form numerous inbound links to a website. It is very essential to be careful and watchful with this process; on the other hand, make sure the content you provide is compelling, persuasive and should have value. If not, it will be taken as spam and further resulting in Google penalties.